ATiiSSU, a new headwear brand under the Korean corporation IICOMBINED, renowned for brands like GENTLE MONSTER and TAMBURINS, has emerged on the fashion scene with a unique blend of timeless design and avant-garde creativity.
Embracing the ethos of ‘Timeless’ and ‘Issue,’ ATiiSSU aims to redefine headwear by combining enduring design elements with bold fashion statements. The brand’s debut collection, marked by the Wing Campaign, promises innovative pieces that blur the lines between artistry and wearable fashion.
While the full range of ATiiSSU’s collection remains shrouded in mystery, a sneak peek provided by Stray Kids’ Felix showcases standout pieces such as a sleek black leather cap and a knitted beanie accented with rope details.
Although online sales are yet to be confirmed, ATiiSSU is preparing to open a flagship store in Seoul’s Dosan Park area, inviting fashion enthusiasts to experience its cutting-edge designs firsthand.
In a parallel fashion collaboration, McDonald’s Hong Kong has announced a partnership with BABYMONSTER, further highlighting the trend of cross-industry creative ventures.
For those eager to explore the latest in fashion beyond headwear, the SNKRDUNK App offers a gateway to discover and purchase the newest releases in sneakers, streetwear, and TCG collectibles.
As the fashion landscape continues to evolve, collaborations like the Cactus Plant Flea Market x Nike Apparel and the Pokémon x Crocs Classic Clog Pack demonstrate the ongoing fusion of pop culture and fashion, catering to diverse consumer preferences.
From high-profile partnerships like Angel Reese x Reebok to exclusive capsule collections such as Converse Tokyo and Blue Period, the industry showcases a dynamic interplay between established brands and emerging designers, offering consumers a wide array of choices.
Noteworthy releases like the Nike SB Team Japan Federation Kit and Bali-Based Potato Head’s SS24 Collection underscore the global reach and influence of fashion collaborations, transcending borders to captivate audiences worldwide.
Amidst the fashion frenzy, the Travis Scott x FC Barcelona Home Kit 24/25 and the Travis Scott JACKBOYS 2 Merch stand out as examples of successful artist-brand collaborations that resonate with fans and collectors alike.
As the industry navigates the delicate balance between authenticity and commercial appeal, the demand for genuine products, as highlighted in the Real vs. Fake Labubu feature, becomes increasingly crucial for discerning consumers.
With a plethora of releases spanning from ASICS GEL-KAYANO 14 Unlimited Pack to Nike Cortez SE “Tiempo,” the fashion landscape continues to evolve, offering a diverse range of styles and options to cater to the ever-changing tastes of consumers.
As the fashion world embraces innovation and collaboration, the dynamic interplay between established brands and emerging designers paves the way for a vibrant and diverse market, ensuring that fashion enthusiasts have a plethora of choices to express their individual style.
🔗 Reddit Discussions
- I just noticed: the leather caps from the mc live trailer don’t match the actual model!
- [OC] It took me 15 days to make these crocodile & leather cap toe boots
- Long round metal tube, coloured in army green. There are two optics you can look into. Inside the optics you see some numbers. There are multiple turning knobs. The ends are covered with leather caps. There are glass openings so you see through them.